Here are some tips for creating successful wholesale custom keychain:
Offer variety in styles
Provide options like lanyards, bottle openers, clips, carabiners to appeal to different customers.
Use durable materials
Stainless steel, aluminum and top-grain leather hold up best to heavy use. Avoid cheap plastics.
Include logo/ engraving area
Leave a blank spot for branding to allow for fully customized options.
Package attractively
Bundle keychains neatly in polybags, boxes or displays to showcase them professionally.
Provide customizable MOQ’s
Lower minimums attract smaller businesses but protect profits. 500-1,000 is often a good starting point.
Offer quick turnaround
2-4 weeks processing plus shipping wins over clients expecting long waits from overseas providers.
Give pricing tier options
Volume discounts reward larger orders and encourage repeat sales.
Provide artwork guidelines
Branding files like vector logos print best. Explain sizing, resolution requirements.
Sample first
Send out free samples to get reviews/feedback and real orders before doing a bulk production run.
Sell through distributors
Partner with established outlets to access wider markets beyond direct sales.
Tailoring to your buyers’ needs will help take your wholesale custom keychain business to the next level.